Working at the Ad Agency O'Neill/DelRosso, back in the day before everyone had a cell phone, we worked on a campaign for Nextel. Big project - 40 Sites, 20 Sectors being built in 60 days.
To keep their employees motivated while working on this large undertaking, the "If you build it, They Will Come" campaign featured the logo shown on the T-shirt. This theme was carried through on Posters, Hats and other items to build camaraderie and keep spirits high for this company that was new to this area at that time.
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